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Station Profile

kenny chesney

Format & Call Letters

Country- WIKI

Format Description

95.3 WIKI is always playing Kentuckiana’s best country music, local news, sports, contests and more. 

93.5 WIKI Country continues one of the most listened to local stations with listeners today. .

93.5 WIKI is targeted to reach Affluent Adults between the ages of 25 to 54, which is important to a wide group of advertisers. Our audience is equally divided between male and female listeners.

95.3 WIKI features today’s fresh new country music. Weekly national research keeps us playing the hottest country artists. We add to this a light rotation of hits from the past 10 years. We also provide our listeners with the latest artist info as well as info which relates to the lifestyles of our listeners. 

blake shelton

93.5 WIKI Core Artists: Listeners tune in to hear artists such as Lady Antebellum, Tim McGraw, Zac Brown Band, Keith Urban, Kenny Chesney, Taylor Swift, Brad Paisley, Patty Loveless,Toby Keith, George Strait, John Michael Montgomery, Carrie Underwood, Jason Aldean, Florida Georgia Line, Blake Shelton,Taylor Swift, Jake Owen, Luke Bryan and many more.

We really are your local station for listeners all over Southeast Indiana including Jefferson, Scott, Ripley, Jefferson and Switzerland counties in Indiana, as well as Carroll and Trimble counties in Kentucky.  We broadcast a continual flow of news, traffic, weather, and school information that affect the people in our listening area.

We are very proud to provide play-by-play and extensive coverage of many local high school football and basketball teams.  We are deeply committed to the schools in WIKI Country, and get those sports scores on the air for family and friends of the athletes.

The 93.5 WIKI Country music format has also become a very popular at work choice for listeners.

The 93.5 WIKI is targeted to reach active consumers in their prime spending years.


Demographic Profile

93.5 WIKI has wide demographic appeal with consumers who have purchasing power!

Age Composition: The 93.5 WIKI targets Affluent Adults in the the 25-54 age group. 

couple shopping

- Over 20% of Country listeners in America are adults 45 to 54 years old.
- Almost 15% of Country listeners in America are adults 35 to 44 years old.  
- Over 15% of Country listeners in America are adults 25-34 years old.

Gender: Country listeners in America have approximately a 50/50 split between males and female.

Household Income: 93.5 WIKI listeners have high earning power.

- Over 25% of Country listeners in America have an income over $75,000.
- Almost 25% of Country listeners in America have an income of $50,000 - $74,999.
- Almost 30% of Country listeners in America have an income of $25,000 - $49,999.

couple 393.5 WIKI deliver affluent consumers with high disposable income.

Occupation: 93.5 WIKI listeners are employed as Owners, Managers or Professionals, employed as Trades people, employed in the Sales and Service industry and are employed as Administrators or Clerical staff.

Education: 93.5 WIKI listeners are well educated.- Over 16 % Completed College or more.

- Almost 35% Have completed some college.
- Almost 40% Completed high school.

The 93.5 WIKI Country music format continues to be one of the top rated local format for advertisers.


Lifestyle Profile

93.5 WIKI listeners are in their prime earning and spending years.

Home: 93.5 WIKI targets home owners. A huge category with these consumers is home improvement and home decorating.

construction 10Home Spending: Started or completed in the past 2 years

- Interior painting/wall paper
- Landscaping or yard improvements
- Plumbing
- Exterior painting/staining
- Deck/fencing
- Energy conservation projects
- Floor tiles or vinyl flooring
- Installed windows or doors
- Other home project(s)

93.5 WIKI allows advertisers to reach a large consumer group that can’t be reached with any other station.


93.5 WIKI Listeners Are Active Consumers

- Purchase a wide variety of electronic devices including computers, tcouple shopping 13ablets, smart phones, MP3 players, video games, HDTVs, digital video recorders (TiVo) and digital cameras.

- Are big consumers of furniture, major appliances, and automobiles.

- Purchased fine and costume jewelry, cosmetics, perfume, and skin care products.

- Enjoy going out to restaurants often every month. - In the past year purchased men and women's clothing, infant and children clothing, men's and woman's shoes and accessories. 

Investments: 93.5 WIKI targets listeners who have high incomes and invest in real estate, mutual funds, stocks/bonds, retirement programs, savings accounts, etc.

Activity: 93.5 WIKI attracts listeners who are very active participating in exercise and fitness, boating, biking, golfing, hunting, ATVing, camping, hiking, and going to the cottage on weekends. These listeners dine out frequently, attend local and regional sporting events and concerts.

Get your message out to thousand of potential new customers each week with 93.5 WIKI.


community 3We Live Here

93.5 WIKI is committed to super serving the community. The station has a strong focus on local events, issues, entertainment, civic functions, as well as, charitable causes. We take pride in being an important part of the fabric of our community.At 93.5 WIKI we love taking part in community events and getting behind local causes that affect our listeners.

93.5 WIKI is extremely proud of its commitment as the community radio station that actively supports hundreds of worthwhile causes. 93.5 WIKI is committed to delivering the best value for advertisers today delivering an audience in their prime purchasing years.

Get more customers, increase sales with 93.5 WIKI.


95.3 WIKI Keeps You Informed With Up-To-The-Minute Information. 

Local News:  95.3 WIKI News reports with Larry Duke keep you in touch with local events and news stories in WIKI Country.

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Weather:  95.3 WIKI keeps you informed when there are watches or warnings, and when severe weather hits is the first to tell you when your business or school is closed.

Sports: The WIKI Sports team is guaranteed to be broadcasting all the high school action every week, with games live on 95.3 and on www.953wiki.com. We have the scores, the stats, and the interviews for your local teams.

Bargain Barn:  Buy, sell, or trade. One of our most popular programs allows our listeners to participate in our FREE on-air classifieds program or post items on our website.

Pet Patrol:  Have a lost or a found pet? The Pet Patrol airs several times every day and has a great success rate.


95.3 Coverage Map

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